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Đề thi Youtube Channel Growth 02
1 . How is the media landscape changing? Viewers are shifting from passive viewers to active viewers. Viewers are on fewer devices when watching TV. Teens and millennials are watching more live broadcast TV. More adults prefer cable TV over online video platforms. (F) 2 . Who are the three key players that drive the YouTube ecosystem? Viewers, Creators, Advertisers (P) Creators, Gamers, Musicians Channel managers, Content managers, Production managers Viewers, fans, brands 3 . When starting a new channel on YouTube, what's a key area to assess first? Subscription revenue Audience sentiment Mission and branding (P) Social media promotion 4 . If your demographic changes on your latest video series and you see lower audience retention rates, which is the least likely next step? Review traffic sources to see how different audiences are discovering this new series. Review how much this series alone affects overall watch time. Make a ...
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